Transformative Communication: Driving the DM Brand with Strategy and Innovation.
Strategic Communication & Integrated Production
DM is a Brazilian financial group specializing in retail credit solutions and private label cards. With a mission to “give credit to every story,” the company is dedicated to boosting retail, increasing partner profitability, and democratizing access to credit for consumers.
As a strategic partner to DM, our mission was to apply our intellectual capital and creativity to bring its identity to life. Our work spanned events, live broadcasts, internal communications (endomarketing), and advertising campaigns, always underpinned by productivity and security in execution. We participated in the entire journey, from strategic co-creation to final delivery, impacting all corporate areas and the end consumer.
We contributed to brand consolidation, strengthening internal culture, and delivering advertising films to millions of households. Our delivery capacity and productive efficiency ensured communication that simplifies credit, positioning DM’s solutions as tools for achieving life projects. Each campaign reinforced its image as a reliable financial partner, highlighting agility, benefits, and flexibility.
This experience allowed us to build a strong and engaging brand, transforming business strategy into results-driven communication, characterized by consistent and high-quality delivery.